September 17 - 19, 2024
Hyatt Regency Barcelona Tower
It has always generated good results from its participation – both in terms of brand awareness amongst the senior procurement community across the region and the number of convertible leads generated.
As one of the leading events in this sector, and with this specific focus, the premium rate nature of the event means it must be worthwhile for delegates to attend and share current best practice and experiences with their peers.
We also networked extensively and built up a good list of leads. Setting up delegate refreshments in the main exhibitors area provided multiple opportunities for networking with existing and new contacts.
This year we are looking forward to engaging with new and existing contacts, establishing an increased brand presence and awareness of the breadth of our offering.
Exhibitions are a key component of this, together with networking at selected industry conferences and events. We also work to optimize our online presence and execute carefully targeted direct marketing activities to build awareness and interest in our events participation.
It helps organizations realize dramatic results through the development of people and process, by establishing common ways of working using best practice approaches and by bringing our vast experience in purchasing and procurement.
Our team of over 65 people worldwide has trained more than 9,500 people over more than a decade and has transformed the procurement capability of over 200 organizations in 37 countries globally.
350 Attendees
50 CPOs
12 Networking
Hours