ProcureCon 2025

September 23 - 25, 2025

Austria Center Vienna

Heliana Romanelli

Global VP Procurement Unilever

Heliana is Global Vice President Procurement at Unilever, operating as CPO for Customer Operations and Real State. With over 25 years of experience in the FMCG industry, Heliana is a seasoned professional with relevant experience in all areas of Supply Chain. In her current role, she also partners with the Customer Operations team to orchestrate the digitalization journey of integrated planning, leveraging new technologies and solutions. Beyond that, Heliana is passionate about coaching and mentoring talents all over the world.

Day 1 | 23rd September 2025

4:35 PM Keynote Panel: Transformative Trends In Procurement: How Can You Drive Innovation To Shape Business Strategy?

  • How is procurement evolving beyond cost-saving to drive business growth, sustainability, and innovation in the business? 
  • Which innovations delivered results, and which failed to meet expectations including Gen AI, data-driven decision-making and next-gen supplier collaboration? 
  • How can a procurement organization support a culture of innovation to ensure long-term success of the business?  

Day 3 | 25th September 2025

11:20 AM Keynote Panel: Chart A Course For The Future: What Have We Learnt From 2000 To Influence Actions For 2025 To Future Proof Your Business Till 2050

  • How to reflect on the key procurement advancements and lessons learnt over the past 25 years to consolidate your knowledge base? 
  • How to evaluate what procurement’s role is in the business and how it will evolve to define your role? 
  • What skills will remain as core priorities and what will become redundant for procurement functions in the ever-changing landscape? 
  • How to identify the business-critical steps that procurement professionals must take now to drive future success? 

Check out the incredible speaker line-up to see who will be joining Heliana.

Download The Latest Agenda