Joel Rocha

Joel Rocha

Category Manager - Commerical Delivery NHS London Procurement Partnership
Joel Rocha

Joel Rocha is a Category Manager specialising in digital health procurement within the UK National Health Service (NHS), with over eight years of experience delivering complex, high-value procurement programmes across the public sector in the NHS. He currently leads large-scale tenders supporting the NHS Digital Transformation agenda, helping organisations navigate the intersection of technology, compliance and commercial strategy.

Joel has extensive experience across the end-to-end procurement lifecycle, from market engagement through to contract award. A strong advocate for innovation in procurement, he is particularly passionate about procurement process improvement, focusing on driving efficiency through more streamlined ways of working.

His work has been recognised through several awards, including contributing to a 2025 GO Award-winning Collaborative Procurement Initiative, as well as receiving the NHS LPP Managing Director’s Award in 2022.

Day 3 | 24th September

12:20 PM Keynote Panel: Rising Stars in Procurement: How to nurture rising stars, build critical skills and secure long-term organisational performance

  • Looking back at your journey so far, what experiences have shaped you most and what's kept you excited about building a long-term career in procurement?
  • From your perspective, what do you need most from your Head of Procurement or CPO to grow, stay engaged, and perform at your best?
  • When you look ahead five years, how do you see procurement evolving and what skills or mindsets are you working on now to prepare yourself for the future?


Check out the incredible speaker line-up to see who will be joining Joel.

Download The Latest Agenda